Health as a driver of social change.  

Last week we had the privilege of taking part in the latest semifinal of the Impact Social Cup, this time with the Health & Wellbeing Team, organized by Aticco and AticcoLab in Barcelona.

And it was no ordinary finale.
It was a crowning moment.

Eight semifinalist projects. All sharing a common goal: to improve people’s health and wellbeing through bold, thoughtful, and diverse approaches.
The level was outstanding.
And the jury, more than demanding: their questions reflected that this is not about impressing… it’s about building real solutions.

At HEWEGO we believe that innovation only has meaning if it serves people, which is why participating in initiatives like this excites and challenges us.

But what we take away from this day is not just inspiration—it’s community, closeness, a willingness to share, and an atmosphere that shows that when talent meets purpose, things happen.

Now the journey continues toward the grand final at Madrid Arena, where the best projects will face off in the Super Bowl of social innovation.

And yes… we’re heading there with the trunk full of ideas and our energy through the roof.

When everyone sits at the table, change begins.

Last week, we were part of something bigger than an event. We participated in the First Interregional Meeting on Digital Transformation in the Health Sector, a space where not only ideas were shared, but something common began to be built.

Representatives from health ministries across all autonomous communities, large corporations like AWS and Microsoft, pharmaceutical companies such as Roche and GSK, and ecosystem startups like HEWEGO sat together to discuss something urgent and essential: how to advance collaboratively in the digitalization of healthcare.

It was not a day of promises—it was a concrete first step toward real collaborative work.

We discussed interoperability, responsible data governance, meaningful applications of artificial intelligence, and most importantly: how to truly improve the experience of patients and professionals.

At HEWEGO, we were proud to be part of this collective drive, which has one thing clear: digital transformation is not just a matter of technology, but of people, purpose, and cooperation.

We are convinced: the healthcare of the future will be more connected, more efficient… and above all, more human. And we want to continue playing an active role on that journey.

A little closer to space… and much closer to the future.

Yesterday, our CEO Gonzalo Cámara got a little closer to space… literally 😉.
He was interviewed right after Pedro Duque, Spain’s first astronaut, during the South Summit held these days in Madrid.

In an environment full of ideas that defy gravity —predictable, traditional, and limited thinking— Gonzalo shared HEWEGO’s vision as a project exploring new orbits in digital health, bringing innovation not only to hospitals or companies, but to every home, to every person.

He talked about how technology, when applied wisely, can become a positive gravitational force connecting people with their own health resources.
About how the way we understand self-care can be transformed: less guilt, more guidance; less noise, more purpose.

Because yes, sometimes talking about health with common sense, rigor, and empathy feels like a space mission. But at HEWEGO, we are making it real, step by step, pill by pill.

Thanks to South Summit for opening up space —and what a space— to those of us who believe that innovating is also caring.
And thanks to Pedro Duque for warming up the seat… even if the view from our capsule is a little different 😉.

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