
At HUFA’s Strategic Innovation Gateway: when innovation turns into action.
On November 21st, the Hospital Universitario Fundación Alcorcón stopped being just a hospital. For a few hours, it became a space where the real needs of patients and professionals met the technological capability required to turn them into solutions. A vibrant, collaborative, and honest environment where innovation wasn’t presented… it was practiced.
Amid this ecosystem, HEWEGO played an active role by addressing three key challenges for the future of digital health: intelligent patient support, professional assistance, and advanced health education.

Challenge 1: A human-centered chatbot for colorectal cancer patients.
Supporting better means listening better. That’s why, in this challenge, we proposed the development of a 24/7 conversational chatbot designed for colorectal cancer patients and built with a deeply human-centered approach.
It’s not just about answering questions: it’s about reducing anxiety, improving understanding of the therapeutic process, and providing real emotional support in coordination with oncology nursing and psychosocial teams.
An assistant capable of clearly, empathetically, and personally explaining diagnoses, treatments, side effects, and wellness care.
A resource that can empower patients… and free up clinical time for what matters most: human care.

Challenge 11: A virtual assistant for hospital staff.
Hospitals run on thousands of micro-tasks that consume time and energy. In this challenge, we proposed an AI-powered assistant, available 24/7, to resolve internal questions, procedures, doubts about corporate applications, and administrative processes.
A tool that lightens the bureaucratic load, boosts productivity, and gives professionals back something truly valuable: more time for patient care.
Challenge 14: Smart Health — Education, self-care, and personalized follow-up.
Health education is the first step toward patient autonomy. For this challenge, we proposed a digital platform similar to a “Patient School,” designed to provide verified information on conditions, treatments, and hospital pathways.
But that’s not all:
It includes content on healthy habits, online training modules, and the foundation for a future app to record medication, side effects, and clinical progress.
A solution that creates continuity beyond the consultation and builds a bridge between medical knowledge, self-care, and personalized follow-up.

A meeting that opens doors.
In our meetings with the medical teams and hospital management, we felt something very clear: there is willingness, there is need, and there is fertile ground to build real projects.
The feedback was excellent, and we are already coordinating a follow-up meeting to move forward with an initial joint project.
What happened during this event was special because it didn’t stay on the surface. There was debate, challenge, refinement. And from that exchange emerged opportunities that can truly transform the experience of both patients and professionals.
At HEWEGO, we continue moving in the same direction.
We believe in a more human, more accessible, and more connected healthcare.
We believe in solutions that combine technology + clinical expertise + user experience.
And above all, we believe in collaboration as the engine of change.
HUFA’s Strategic Innovation Gateway reminded us that innovation doesn’t happen in isolation.
It happens when we work together.